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Au Trait d'Union Québec has supported school perseverance for youth aged 12 to 30 since 1998. The studio designed the organization's new logo and rebuilt its site from the ground up: services, team, partners, news, online donations and newsletter, all connected.

The client

Au Trait d'Union Québec is a community organization in Québec City that offers daytime and evening school support, individual follow-ups and motivational conferences to youth aged 12 to 30. All its services are free. More than 2,000 young people have been supported over twenty years.

The mandate

Renew the organization's image and completely rebuild its website.

The detail we love

The logo and the site speak with one voice: the new identity carries through every page, right down to the donation form.

What we built

New logo

An identity designed by the studio, carrying the organization's mission.

Clear services

Daytime and evening school support, individual follow-ups, the Motivphone conference and workshops, with schedules and available spots.

Online donations

A simple donation path, built into the site, with automatic receipts.

News and newsletter

The team publishes its own news and stays in touch with subscribers.

Connections

Systems that talk to each other.

CanadaHelps

The donation form is embedded in the page and receipts go out automatically.

Klaviyo

Newsletter signups feed the organization's mailing list.

Framer

A fast site the team updates on its own.

1998

founded

2000+

young people supported

12 to 30

years old, the clientele

2

locations in Québec City

In pictures

Services delivered

New logo design · Complete website redesign

A similar project?

Shall we take a look together?

A first call, on us, to see what connects.